Growing up in Jersey City in the early 90’s, I led a typical childhood — going to the mall, movies, and going out to eat with my parents. Occasionally we would drive out of Jersey City looking for some culinary diversity. After living somewhere your entire life, eventually you will have eaten everywhere. Luckily, Jersey City now features some of the most diverse and delicious food establishments, ranging from food trucks, store fronts, and pop-up shops. Nowadays, I don’t have to travel far to satisfy any of my food cravings!
On November 4th, a bunch of those great establishments will be at the first ever Midnight Market, hosted by two Jersey natives and fairly new Jersey City residents, Perla Nieves and Alysis Vasquez. The ladies are best friends, with a combined expertise in social media and hospitality. Alysis is also the owner and chef of Chilltown Kitchen, the JC pop-up supper club. They cooked up the Midnight Market idea together.
“As people in our late 20s, there isn’t much to do in town after dark besides go to a bar or head into the city. The ideal spot would be a place to go and just dance with our friends, grab some late night bites, sip on an inexpensive drink and just vibe,” says the French Culinary Institute graduate. “Since that space doesn’t exist, we decided to create it ourselves. Tapping into JC’s love of markets and need for nightlife, we came up with the Midnight Market.”
The Midnight Market is going to be a ‘pay it forward’ campaign, focusing on community strengthening and supporting local businesses. “As an exercise in building community and supporting our vendors, we decided to take a shot of grassroots version of kick starter. The vendors agreed to sell food at a $5 price cap. As a community we can support and encourage their hard work by essentially crowdfunding the participation fee ($150 per vendor)! Contributors can choose their favorite vendor or leave it to fate through random selection,” says Alysis.
The event will be held at the increasingly popular Harborside Atrium, located at 210 Hudson Street. I’m looking forward to covering this event — not only do I get to eat delicious, non-expensive food, but I also get to support our community, which is what Jersey City Mom Blog is all about. See ya there!